Shop Product Type Treatments
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Leave-In Conditioner
Do you have high expectations for your conditioner? Good, because Not Your Mother’s Curl Talk Leave-In Conditioner is every curl girl’s dream. This wash day staple conditions, boosts your curl’s softness, makes combing through curls easy as ever, and protects from heat—all you have...- $3.30
$10.99- $3.30
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Ultimate Nutrition Butter Mask
Performance meets purity for zero compromises — only nourished, revived hair. Naturals Ultimate Nutrition Matcha Green Tea & Apple Blossom Mask is consciously formulated with 98% naturally derived ingredients to deeply nourish and restore dry hair with key antioxidants for shinier, smoother strands.- $2.70
$8.99- $2.70
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Bond Building Mask
Your curls are about to make their comeback with Not Your Mother’s Curl Talk Bond Building Mask, a long-lasting, silicone-free hair mask that helps to deliver even damaged curls to their most vibrant state. It seals in essential moisture to add strength and defend...- $3.30
$10.99- $3.30
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Purple Shampoo
Wash your way to brighter & stronger lightened toned locks with Not Your Mother's Blonde Moment Tone & Repair Purple Shampoo. This dual action purple shampoo packs intense toning power with bond repairing benefits and added hydration to keep your lightened tones cooler &...- $3.00
$9.99- $3.00
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Purple Conditioner
Maintain brighter, stronger, softer lightened tones with Not Your Mother's Blonde Moment Tone & Repair Purple Conditioner. This dual action purple conditioner gently tones and maintains brass-free hair with pastel violet pigments while Bonding Technology repairs and strengthens. All you're left with is visibly...- $3.00
$9.99- $3.00
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10-in-1 Hair Perfector
So many hair needs, so little time. With just a quick spritz of Not Your Mother’s All Eyes On Me™ 10-in-1 Hair Perfector you’ve already managed to control frizz, detangle, moisturize, and protect your hair from 450°F heat. Now you can simplify your routine...- from $1.20
$3.99- from $1.20
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Frizz Defense Oil
Styling is always smooth with All Eyes On Me Frizz Defense Hair Oil. From 72-hour frizz defense, to protection from 450°F heat, humidity, and UV exposure, this weightless, non-greasy oil leaves every style smoother, softer, shinier and healthier—whether you’re air-drying or heat-styling.- $3.00
$9.99- $3.00
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Detangler Spray
Make curls so easy to comb through with Not Your Mother’s KIDS Curly Care Detangler Spray. It hydrates and keeps frizz at bay for curls that are shinier and smoother, with a dermatology-tested, tear-free formula made just for kids. Tear-free curl care? You got...- $2.10
$6.99- $2.10
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3-in-1 Detangler
It’s less ouch and more wow with Not Your Mother’s KIDS 3-in-1 detangler spray that effortlessly detangles, conditions and tames frizz for silkier, smoother and happier hair. This dermatologist tested , tear-free formula is made with 98% naturally derived ingredients for a gentle experience...- $2.10
$6.99- $2.10
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Moisturizing Fragrance-Free Detangler
Goodbye tangles, so long fragrance. Kids Daily Care Moisturizing Fragrance-Free Detangler’s tear-free, aloe vera formula effortlessly detangles for a painless way to softer, shinier, silkier, easier-to-comb-through hair. This fragrance-free clean was designed for extra-gentle kid care.- $2.10
$6.99- $2.10
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Bond Building Leave-In Treatment
The leave-in that locks-in essential moisture and strength for damaged curls. Curl Talk Bond Building Leave-In Treatment is a lightweight spray that controls frizz up to 48 hours and helps build strength over time to protect against breakage, leaving curls soft on the outside...- $3.30
$10.99- $3.30
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Overnight Serum Cream
Get an intense dose of moisture while you sleep, and wake up with nourished, refreshed hair. The lightweight, non-greasy, leave-in hair serum instantly absorbs into strands to intensely hydrate hair, and deliver a boost of moisture that lasts for 48 hours. Apply to dry...- $3.00
$9.99- $3.00
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Intense Bonding Treatment
Instantly strengthen & repair hair bonds in one use. Not Your Mother's Tough Love Intense Bonding Treatment delivers the highest concentration of Active Bonding Technology to protect bonds from initial breakage & repair broken hair bonds from severe damage. Hair will be softer, smoother...- $3.60
$11.99- $3.60
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